We are the network behind the fashion brands OPUS and someday and proud to have become so successful together with them over the past years. To us, networking means bringing the best together. For instance, expertise with passion, curiosity with experience, intuition with innovative spirit, creativity with technology, people with people. We do this within and across our specialized teams. And across locations. Several years ago, it all started with well-designed trousers. And it's still going well today. But we also have great plans for the future.
A good future is one that is good for everyone. For the company, our employees, our partners and customers. That is why we consistently establish the ways and means to achieve this. We are enablers and forward thinkers. We want the kind of movement that leads to improvement. By thinking outside the box and getting rid of outdated concepts, we can make a positive change. A better future isn't something you can just wish for. We make it happen.
One can accomplish a lot, but many can achieve anything. We enjoy having the best ideas and celebrating successes together. Our bond is the shared vision for our company and the sincere respect, honesty and openness with which we treat each other. This is how we create a working environment that is creative and fun. This career ladder is one of mutual acceptance and performance without pushiness. OTOS - One Team One Spirit.
Our goals give us direction. They are clearly formulated, measurable and transparently communicated. We pursue every plan we make confidently, resolutely and optimistically. We believe in success, also because we believe in ourselves. Digital tools and agile processes make us efficient. We have goals in mind and the open minds to achieve them.
Naturalness. Sustainability. Awareness. Together, we take these three words, give them greater meaning and turn them into added value. We work and act in a resource-conscious manner. This is our pledge towards the future, and a challenge that we are happy to meet every day and with our entire being. We embrace viewing things holistically, which helps us to understand them better. Simply sustainable.
At Simplicity, we believe a successful business needs leadership with clear vision and purpose. We are guided by our four corporate values, which show what we want and how we intend to achieve it. We want to continue to drive Simplicity's growth and provide the best possible development opportunities for our employees by empowering their capabilities and allowing them to make mistakes. We help employees to set clear goals by encouraging them to exercise judgement and take responsibility. By creating a respectful and supportive working environment, we strengthen our community. We support holistic thinking with practices and policies that respect resources and promote accountability. We have a lot to offer. And we strive to consistently improve ourselves in the process.
It all started in autumn 2000 with the idea of making really good trousers under the OPUS brand. Encouraged by our success, we eventually developed the idea for complete collections - and for a new fashion brand. In 2015, we founded the someday brand and ventured into the premium segment. Today, we are the market leader in the Modern Woman segment. It's a wonderful success story that makes us proud, but we're not ready to relax just yet. We will continue to build on the potential of our brands in the future.